Secrets of Making Money: Earn Where the Money Is

"Fish where there are fish, and make money where there's money to be made." It may sound like a useless piece of common sense, but it's actually quite practical.

Take some companies for example. They offer a salary of 5,800 yuan but list 18 requirements, hoping to hire someone with experience, a high - level education, strong motivation, a bunch of skills, and a willingness to work overtime.

As a result, they can't find anyone. Why? Obviously, the pay isn't enough. The "bait" isn't attractive.

The same goes for finding a partner. You're great and the "bait" you offer is okay, but in your "pond", all you get are the "small fish" you're not interested in.

Making money is similar. If you're targeting people who don't have much money or aren't willing to spend in this area, no matter how good your product is, they won't pay up. Or they'll think your price is too high.

Not everyone is price - sensitive. Also, a person's sensitivity to price varies in different areas.

Some people really care about food. They think it's worth spending hundreds of yuan on a meal, but they're reluctant to spend the same amount on a piece of clothing.

Some people like to spend money on games or are big fans of celebrities, but they're very frugal when it comes to their own food and clothing.

There are also those who are stingy about their own food and clothing but are willing to spend thousands of yuan to enroll their kids in a class that isn't really useful, like a skipping class.

I've noticed that we Chinese people really value "eating".

You often see people comparing the cost of a course or joining a community to the money for a meal or a cup of milk tea. They'll say, "I might as well use the money to have a good meal."

In daily expenses, food usually takes up a large share.

So, if you want to make money, you need to figure out what kind of people are willing to pay, how much they can afford, how many such people there are, and whether there are such people in the place you choose.

For instance, there are luxury stores at airports, and bookstores have books on investment, entrepreneurship, and financial freedom.

The saying "Birds of a feather flock together" makes sense.

Statistically speaking, people who often appear in a certain type of place usually have similar characteristics and labels.

For example, on average, people who often take planes generally have a higher level of wealth than others.

Similarly, if you want to meet certain people, you have to go to the right places.

If you want to meet people who love sports, you should go to sports venues, gyms, or join sports - related groups.

When making money, you need to choose the right direction. The direction determines your upper limit and roughly how much you can earn.

Once you've chosen a direction, find a benchmark. Look at the people who make the most money in this field and this industry.

Find out how much they earn this year and how much those in the middle - level earn.

For example, if middle - level people can earn 10 million yuan a year, even if you can't reach their level, if you can achieve 10% of their earnings, you'll still make 1 million yuan.

But if middle - level people can only earn 2 million yuan a year, then 10% of that is only 200,000 yuan.

There's a theory that says your level is the average of the levels of the few core people in your social circle.

So, if you want to keep growing, you need to constantly update your social circle and meet more excellent people.

This way, your level and ability will keep improving. It's not that others will directly pull you up, but in such an environment, you'll be more motivated to progress and learn more.

Remember, your growth ultimately depends on your own initiative to change. However, different growth environments can have a huge impact on a person.

Don't underestimate the importance of the growth environment.

People are easily influenced by their surroundings. The environment affects what information you get, how you think, and can also bring you a lot of pressure.

For example, in the past, people were embarrassed to talk about divorce or didn't want to mention it at all.

But now, as the number of divorces increases, people are more willing to talk about it. They think it's no big deal since so many people are doing it.

This is the power of the growth environment.

If the people and things you encounter are positive, you'll think being positive is normal. But if the people around you are negative and pessimistic about the future, it'll be hard for you to stay positive.

In short, if you have an idea, want to do something, become a certain kind of person, or achieve a goal, try to create an environment that matches it or actively enter such an environment. Don't think you can achieve your goal all by yourself.

It's like cultivating in a world of immortals. The speed of cultivation can be ten or a hundred times different between a place with thin spiritual energy and a place with rich spiritual energy, even if you put in the same amount of effort.

Daily Reading & Writing by Xiaolu 2025.05.28【day632】